Creative

Creative Direction/Graphics:

CheckPoints App

img_2045-400x600

I worked with graphic designers and product managers to re-design the UI of the CheckPoints app, as well as to align the brand story to the app experience.

checkpoint

I also designed large banners for the web using the new UI theme.

Norton by Symantec

ready_jeans_protected_by_norton_26
I worked with a team and Betabrand to help launch the READY Jeans by Norton, a concept meant to relaunch the brand as a lifestyle brand, and raise awareness around identity protection. These were the first RFID jeans available on the market and they sold out instantaneously after being covered by major news outlets, such as ABC News.

https://www.betabrand.com/mens-rfid-blocking-pocket-norton-denim-jeans.html
Illustration: 

My illustration techniques mostly serve as useful when wireframing or developing marketing concepts. Here are some examples of my work:

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: