Creative

Creative Direction/Graphics:

CheckPoints App

I worked with graphic designers and product managers to re-design the UI of the CheckPoints app, as well as to align the brand story to the app experience.

I also designed large banners for the web using the new UI theme.

Norton by Symantec

I worked with a team and Betabrand to help launch the READY Jeans by Norton, a concept meant to relaunch the brand as a lifestyle brand, and raise awareness around identity protection. These were the first RFID jeans available on the market and they sold out instantaneously after being covered by major news outlets, such as ABC News.

https://www.betabrand.com/mens-rfid-blocking-pocket-norton-denim-jeans.html
Illustration: 

My illustration techniques mostly serve as useful when wireframing or developing marketing concepts. Here are some examples of my work: